It is the 21st of December and for the first time in living memory it appears Christmas may pass without hearing Snoopy’s Christmas on the radio.
Perhaps it is because the public have finally tired of the Welsh Guardsmen, (I quite enjoy the song), but I suspect it may be down to a change in my habits, in the most part abandoning commercial radio for a monthly Apple subscription ($12) that dispenses with all advertising and inane radio hosts, and perhaps most importantly, recognises that the client can actually dictate what they listen to – a complete paradigm change over the traditional model.
As technology changes at a staggering rate, so must the how and why we do things, and unless we have the willingness to embrace change, we’ll quickly fall by the wayside, too far behind to ever catch up, “May the Devil take the hindmost”.
We’ve done our bit for technology this year as we do every year, continuing to invest heavily, especially in work flow processing software, new equipment, training and so on. Our “server room’, once full of expensive and complicated machinery and masses of wiring is now nearly empty with much of what we do now apparently stored “In the “Cloud”, a concept I’m still trying to get my head around.